今天的這段對話,在討論戒煙的公益廣告,
你覺得那個號召戒煙的公益廣告怎么樣
來聽今天的講解:
A: what do you think about the public service advertisement for quiting smoking?
你覺得那個號召戒煙的公益廣告怎么樣?
B: while I think it's great that they're trying to get people to quit smoking, but I don't really care for the advertisement.
我覺得勸導(dǎo)別人戒煙是好的,不過我真的不喜歡那個廣告.
A: why not?
為什么呢?
B: the fish hook that they use is quite disturbing!
他們用的那個魚鉤實(shí)在讓人看著心煩.
A: it's a pun. They use the fish hook to make you think about how you can get "hooked" on smoking.
那是個雙關(guān)語.用上鉤讓你聯(lián)想到吸煙上癮.
B: I know, but I think it's not really appropriate for young children.
我知道,不過我覺得這不適合青少年.
A: I think they're trying to scare the young people so that they don't ever start smoking.
我覺得它是想警示青少年不要嘗試沾染香煙.
B: all advertisers like to catch young people because they know the meaning of loyalty.
所有的廣告商都想抓住年輕的消費(fèi)人群,因為他們深知品牌忠實(shí)度的含義.
A: perhaps you're right,, though. Maybe the advertisement would be more effective with adults anyhow.
也許你是對的.不過無論如何,這個廣告可能對成年人的影響更大.
B: I have nothing against them putting the advertisements in magazines and newspapers that are read by adults, but I don't think they should have their ad on billboards where children can see them.
我不反對他們把這個關(guān)高刊登在成年人閱讀的報紙雜志上,可他們要是把它放在街面的廣告牌上,青少年都能看得到,這就不好了.
A: that's a good point. I think I was so delighted to see that a billboard was being used to promote health that I didn't think about how children might understand the ad.
你說的對.我很高興有一個戶外廣告牌上做的事促進(jìn)身體健康的廣告,但真不知道青少年對上面的話能理解多少?
B: you have to give them credit, though. It's about time people started becoming more aware of the dangers of smoking.
不過你還是應(yīng)該對他們給予充分的承認(rèn).人們是時候開始關(guān)注吸煙的危害了.
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