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如何走向一個(gè)有利可圖的、快速地房屋銷售之路

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2019年08月05日

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How to paint your way to a profitable, faster home sale

如何走向一個(gè)有利可圖的、快速地房屋銷售之路

Carole Goeas hoped her Alexandria, Virginia, condo would command a high price when she put it on the market in March. But when her real estate agent suggested she could boost the property's appeal by sprucing it up with "Burnished Clay" paint, she balked.

卡羅爾·戈阿斯(Carole Goeas)希望她在弗吉尼亞州亞歷山大市(Alexandria)的公寓在3月份上市時(shí)能賣個(gè)好價(jià)錢。但當(dāng)她的房地產(chǎn)經(jīng)紀(jì)人表示,她可以用“拋光粘土”油漆來美化這處房產(chǎn),從而提高它的吸引力時(shí),她猶豫了。

如何走向一個(gè)有利可圖的、快速地房屋銷售之路

“I hated the name of the paint and never would have picked it," Goeas says. But her agent, Chris Fischer of McEnearney Associates, was right. The repainted condo sold in just 10 days at the listing price of $600,000.

“我討厭油漆的名字,我絕不會選它,”戈阿斯說。但她的經(jīng)紀(jì)人、McEnearney Associates的克里斯費(fèi)舍爾(Chris Fischer)是對的。這套重新粉刷過的公寓在短短10天內(nèi)就以60萬美元的掛牌價(jià)格售出。

The color, from Behr, “made the condo look twice as big, especially with the contrast of crisp white trim,” says Goeas, a political fundraising consultant.

貝爾的這種顏色“讓公寓看起來大了一倍,尤其是與清脆的白色裝飾形成對比,”政治籌款顧問戈阿斯(Goeas)說。

Painting your home before putting it up for sale can be critical to selling it faster and for a better price, says Dan DiClerico, a smart home expert for HomeAdvisor, a home improvement platform, in New York City.

紐約市家居改善平臺HomeAdvisor的智能家居專家丹•迪克萊科(Dan DiClerico)表示,在將房屋掛牌出售之前,先粉刷一下房屋,這對于更快、更劃算地出售房屋至關(guān)重要。

“While it varies a lot, we estimate that fresh paint adds 1% to 3% to a home’s final sale price,” he says. “On a $300,000 home, that means you could be getting $3,000 to as much as $9,000 more.”

他說:“雖然差別很大,但我們估計(jì),新油漆會使房屋的最終售價(jià)上漲1%至3%。”“一套30萬美元的房子,意味著你可能會多賺3000美元到9000美元。”

如何走向一個(gè)有利可圖的、快速地房屋銷售之路

Given the relatively inexpensive cost of painting, DiClerico suggests it’s a good investment even if it just helps you sell faster. However, sellers make two common mistakes: either they don’t paint at all or they paint every single inch, which may be unnecessary, he says.

考慮到油漆相對便宜的成本,DiClerico建議,如果它只是幫助你更快地銷售,這是一個(gè)很好的投資。然而,賣家會犯兩個(gè)常見的錯(cuò)誤:要么根本不刷漆,要么把每一寸都刷了,這可能是不必要的,他說。

Low-cost, high-impact improvement

低成本、高影響力的提高

A recent “Hidden Cost of Selling” report by Zillow, an online real estate database, found that sellers spend an average of $2,400 for exterior painting and $1,245 for interior painting.

在線房地產(chǎn)數(shù)據(jù)庫Zillow最近發(fā)布的一份“隱性銷售成本”報(bào)告發(fā)現(xiàn),賣家平均花費(fèi)2400美元購買外部刷漆,1245美元購買內(nèi)部刷漆。

The amount varies according to the size of the property, how much preparation is required and whether you do it yourself or hire professional painters.

數(shù)額根據(jù)房產(chǎn)的大小、需要多少準(zhǔn)備以及你是自己動(dòng)手還是雇專業(yè)刷漆人而定。

In Virginia, Goeas spent $4,900 on professionals who painted the ceiling, walls, trim and built-in bookcases in her two-bedroom, two-bath condo.

在弗吉尼亞州,Goeas花了4900美元請專業(yè)人士為她的兩室兩衛(wèi)公寓粉刷天花板、墻壁、裝飾和嵌入式書架。

“The combination of professional painters and professional photos made all the difference in getting my condo sold fast,” she says.

“專業(yè)刷漆人和專業(yè)照片的結(jié)合讓我的公寓賣得很快,”她說。

While painting a 2,300-square-foot house can cost between $4,000 and $11,000, says DiClerico, there’s no need to go all-in.

DiClerico說,粉刷一棟2300平方英尺的房子可能要花費(fèi)4000到11000美元,但沒有必要把所有的錢都花進(jìn)去。

“Sellers should focus on high-traffic and first-impression areas such as the kitchen, the bathrooms and the foyer,” he says.

他表示:“賣家應(yīng)該專注于客流量大、給人第一印象的區(qū)域,比如廚房、浴室和門廳。”

HomeAdvisor estimates that exterior painting ranges from $3,000 to $6,000 or more.

HomeAdvisor估計(jì),戶外刷漆的價(jià)格在3,000美元到6,000美元甚至更高。

“If you’re on a budget, pick your battles,” said Kerrie Kelly, owner of Kerrie Kelly Design Lab in Sacramento, California, and interior design spokesperson for Zillow. “At a minimum, I’d paint the front door, the main living space, and the kitchen. You could paint the bathrooms, too, but you might be better off just giving the grout a good cleaning.”

“如果你在預(yù)算中,選擇你的戰(zhàn)斗,”Kerrie Kelly設(shè)計(jì)實(shí)驗(yàn)室的老板,加州薩克拉門托的Kerrie Kelly說,他也是Zillow的室內(nèi)設(shè)計(jì)發(fā)言人。“至少,我會粉刷前門、主客廳和廚房。你也可以粉刷浴室,但是你最好把水泥漿好好清理一下。”


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