Agency
Mr. Hall: I think you've already received our letter which suggested our desire to be a sole agent for your products in my country.
Stacy: Yes, Mr. Hall. We received it several days ago.
Mr. Hall: What's your opinion or do you have any conclusion ?
Stacy: To be frank, Mr. Hall, after reading your letter, I feel that it's premature time for you to act as a sole agent for us.
Mr. Hall: Why not?
Stacy: Here are several points to support my idea. Firstly, you are not very experienced. You'll need some time to find out the potential market ability. Secondly, the annual order and turnover you promised is not satisfactory .
Mr. Hall: But this figure is only our first period 's aim. Though the order is not big, it will help you to establish your market channel and expand the influence of your products in the region. Don`t you think so?
Stacy: I see your point, Mr. Hall. Taking our stand , it's not the only way to push sales for us. Thank you for your good intentions. We'll consider your request when the chances serve.
申請(qǐng)代理
霍爾先生: 我想你已經(jīng)收到了那封表明我們?cè)敢庾瞿惴酱淼男拧?/p>
絲塔茜: 對(duì)。霍爾先生。我們幾天前就收到的。
霍爾先生: 你方意見如何?或者說有什么結(jié)果了嗎?
絲塔茜: 嗯,恕我直言,霍爾先生,看了信后我感覺你方做我們獨(dú)家代理的時(shí)機(jī)還不成熟。
霍爾先生: 原因何在?
絲塔茜: 下面幾點(diǎn)足以說明我的看法。第一,你方以前經(jīng)營(yíng)經(jīng)驗(yàn)不足。所以,需要花費(fèi)一定時(shí)間來調(diào)查潛在的市場(chǎng)能力。第二,你們所承諾的年訂貨量和營(yíng)業(yè)額都不令人滿意。
霍爾先生: 但這個(gè)數(shù)目只是我們第一周期的目標(biāo)。盡管我們的訂貨量不大,但它會(huì)幫助你們?cè)谶@個(gè)國(guó)家溝通市場(chǎng)渠道,并擴(kuò)大你們的產(chǎn)品影響。你不這么認(rèn)為嗎?
絲塔茜: 我明白你的意思,但是在我們立場(chǎng)上,代理并非是促銷的唯一渠道。謝謝你的良好意愿,以后有機(jī)會(huì)我們會(huì)考慮你方的要求。