Bill: But the market is changing rapidly, and we need to think long term and take proactive measure; otherwise, we’ll find ourselves behind the competition.
Helen: That’s a good point; perhaps I should be more open—minded about this.
Bill: Don’t you think you’re a little short of funds at the moment?
Helen: That’s true.
Bill: You simply can’t afford to upgrade your facilities without considerable outside investment. The bank won't lend you the money.
Helen: I haven’t tried it.
Bill: Even if it did, the interest rate for that much capital would be more we could afford. I’m convinced, the only way to generate the funds we need is to go public.
Helen: What should I do then?
Bill: A consultant will be coming in next week to explain the registration procedure for an IPO.
Helen: That’s great because I want to have a thorough understanding of what this entailsbefore any decisions are made.
Bill: The important point is that you have to demonstrate you’re financially qualified to be listed on the stock market.