23_The Surprising Science of Motivation（2）：出人意料的工作動(dòng)機(jī)2

小編導(dǎo)語(yǔ)：該視頻主要講述了事業(yè)分析師丹·平克(Dan Pink) 揭開(kāi)動(dòng)機(jī)的秘密，聽(tīng)他講述這個(gè)令人吃驚的發(fā)現(xiàn)——它也許正是我們的未來(lái)。這是該演講的第二部分內(nèi)容，接下來(lái)和小編一起來(lái)學(xué)習(xí)吧！

The mid - 1990s, Microsoft started an encyclopedia called Encarta.

1990年代中期,微軟開(kāi)始創(chuàng)建一本百科全書(shū)，稱(chēng)為微軟的電子百科全書(shū)。

They had deployed all the right incentives.

他們已經(jīng)研發(fā)了所有的激勵(lì)措施。

All the right incentives.

所有的激勵(lì)措施。

They paid professionals to write and edit thousands of articles.

他們付費(fèi)讓專(zhuān)業(yè)人士來(lái)撰寫(xiě)及編輯成千上萬(wàn)篇文章。

Well - compensated managers oversaw the whole thing to make sure it came in on budget and on time.

薪酬豐厚的經(jīng)理監(jiān)督整個(gè)過(guò)程，確保它及時(shí)地記錄到預(yù)算中…

A few years later, another encyclopedia got started.

幾年后，另一個(gè)百科全書(shū)開(kāi)始創(chuàng)建。

Different model, right?

不同的模式，對(duì)嗎?

Do it for fun.

并以此為樂(lè)。

No one gets paid a cent or a Euro or a Yen.

沒(méi)有人會(huì)支付一分錢(qián)或一歐元或日元。

Do it because you like to do it.

因?yàn)槟阆胱鏊?/p>

Now if you had, just ten years ago, gone to an economist anywhere...

十年之前，不論在哪兒，如果你發(fā)現(xiàn)一位經(jīng)濟(jì)學(xué)家…

...and said, "Hey, I got these two different models for creating an encyclopedia."

…并且說(shuō)：嗨，我找到了兩個(gè)不同的模式來(lái)創(chuàng)建百科全書(shū)。

If they went head-to-head, who would win?

如果它們針尖對(duì)麥芒,誰(shuí)會(huì)贏(yíng)?

Ten years ago, you could not have found a single, sober economist anywhere on planet Earth,...

十年之前，在地球上的任何角落，你不可能找到一位唯一的、冷靜的經(jīng)濟(jì)學(xué)家…

...who would have predicted the Wikipedia model.

之前預(yù)測(cè)過(guò)維基模式的經(jīng)濟(jì)學(xué)家?