世界名牌博覽：施樂

　　施樂(Xerox)是美國施樂公司一個著名商標和品牌。施樂公司于1906年成立于美國康涅狄格州費爾菲爾德縣。作為商標，"施樂"只用來標識施樂公司的各種產(chǎn)品和服務(wù)。"施樂"商標放在名詞的前面起到形容的作用：如施樂復(fù)印機、施樂打印機等。

　　Xerox Corporation is the world’s leading document management company. The company website says Xerox offers “true end-to-end solutions, from back-office support to the printed page”. It was founded in 1906 as the Haloid Photographic Company, which manufactured photographic paper and equipment. In 1959, it shot to fame when it introduced the world’s first photocopier. It changed its name to Xerox. Its copiers became so commonplace around the world that the word ‘xerox’ became a verb and entered the Oxford English Dictionary. This is something Xerox saysbreaches its copyright. Today, it makes printers, copiers and other office equipment and offers business services that include document management consulting expertise. The company employs 130,000 worldwide and brings in around $20 billion in revenue.